ATELJÉ 71: Comfort Is the New Black

Newswire | August 15, 2016

Marc Jacobs’ former long-term Publicist Åsa Larsson and her husband, Footwear Veteran David Giordano proves with their brand ATELJÉ 71 that the “ugly” word for “comfort shoes” is simply a component of an old stigma possibly created by men who still prefers women in stilettos.

a97566cc7820c13ba250e34e9f18The New York based, Swedish motivated footwear brand designs street couture lifestyle hybrids such as ergonomic soled sneaker-sandals, lightweight lug sole boots, and baby-butt soft over-the-knee stretched leather sneaker-boots. The soft leather-covered insoles designed for added cushioning are removable and the rubber outer sole provide great shock absorption while its grooves and and treads help maintain traction.

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The right shoes for a life on your feet goes beyond preventing blisters and calluses. Supportive shoes, including heels are key if you prefer to sport only one shoe for the entire day. Long gone are the days of hidden stacks of work-heels under the office desk or a tote bag with your subway trainers and moleskin band-aids.

The brand’s design focus is on-the-go lifestyles of Millenials to the Baby Boomers who demonstrate acasualization style of dress that is obvious even in the workplace. Our customers fancy more thanAthleisure, they want comfort and style, so we take cues for our cross-breads from the street, the runways, and the rise of the sneaker culture.

ATELJÉ 71 Stockist: Lane Crawford, Harvey Nichols and Nordstrom

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Inquiries:

Press@Atelje.com
www.Atleje71.com

Source: Atelje 71

New App, Burst Shopping, Allows Users to Cash in on Their Own Personal Style and Fashion

The Burst mobile shopping marketplace is designed to put users at the center of their own style universe curating content and earning cash return when someone makes a purchase from their Bursts.

ORLANDO, Fla., July 28, 2016 /PRNewswire/ — Burst Shopping, a new mobile shopping app, has just been released on Apple iTunes. The app is changing how everyday people can share their sense of style and fashion. Burst offers users a new and fun curated shopping experience that uses gamification as a core function allowing users to earn points, levels, and badges. The higher the level the user reaches, the higher the payout when someone makes a purchase from Bursts they create. With these features, along with a seamless in-app checkout experience, Burst Shopping aims to make a big splash in the social shopping space.

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“With Burst, we are aiming to be a game changing platform for content curators,” says Matt Redling, CEO of Spree Digital LLC creators of Burst Shopping. “As content curation continues to rise in popularity and adapt to market demands, how we pay curators is ever evolving. With Burst, curation is instantly monetized for the end user and allows them to put those earnings towards future purchases within the app.”

Users show off their style by curating a collection of products for their followers to review in their feed. They are able to curate across a number of categories from the world’s best brands to showcase their personal taste and once their Burst is complete, users publish them to the world.

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“We love the idea of putting users in control of their own success. It’s simple. If other users like what you are publishing and they buy, you earn commissions,” says Redling.

Burst Shopping aims to capitalize on the addictive combination of shopping and gaming elements. Every engagement a user makes within the app is rewarded. Each swipe, like or purchase is a step on their journey to reach higher levels within the app.

To learn more about the app, its features and to download, visit BurstShopping.com.

About Burst Shopping

Burst Shopping is a new social shopping app that allows users to cash in on their taste and style. Users can create Bursts of their favorite products, publish to the world, and earn commissions when other users buy. The app is now available on the Apple iTunes App Store.

Express Launches #ExpressLife Campaign Featuring Karlie Kloss

Karlie Kloss signs long-term partnership as Brand Ambassador & Creative Consultant

COLUMBUS, Ohio, July 27, 2016 /PRNewswire/ — Express, Inc. (NYSE: EXPR) today announces the #ExpressLife campaign, in which the brand celebrates the optimistic attitude and dream big mindset of Express customers. The campaign is brought to life via a collaboration with a diverse group of individuals who inspire others to pursue their goals while showcasing their individual style with confidence. From sports figures to actors and entrepreneurs, these go-getters are united in their core values, passion for giving back and in their ability to elevate the conversation to make a positive difference.

ExpressLife-2 ExpressLife

An iconic groundbreaker, Karlie Kloss joins Express as Brand Ambassador and Creative Consultant, and will support #ExpressLife across all wearing occasions and act as creative collaborator on an exclusive collection debuting Spring 2017. The #ExpressLife campaign will kick off August 2016 with the fall denim collection.

Centered around Karlie’s on-the go fashionable lifestyle, each denim look personifies her unique interests and pursuits. A series of six looks, photographed and directed by Inez and Vinoodh and styled by Veronique Didry will run in print, TV, in-store and on social media and digital platforms, including interview-like webisodes connecting Karlie’s thoughts on work, love, fashion, friends and her busy life. British actor and philanthropist,Douglas Booth accompanies Karlie on the men’s side with thoughts on life, art and giving back.

“We’re thrilled to kick off #ExpressLife with Karlie,” said David Kornberg, Express CEO and President.  “This campaign bridges the worlds of fashion, philanthropy and business. Karlie is an influential trailblazer who fits perfectly with our goal to bring the best fashion to our customers, allowing them to express their dynamic, individual styles with confidence.”

“I am excited to work closely with Express as a Creative Consultant and Brand Ambassador,” said Karlie Kloss. “I grew up wearing and shopping at Express in St. Louis, and have always loved the brand for its everyday, versatile looks that work for so many aspects of my life, whether I’m at work, school or out with friends. I cannot think of a better brand to collaborate with and create designs that capture my personal style.”

A supermodel and social media phenomenon, Karlie is also a coder, student, philanthropist and entrepreneur.  She is the founder of Kode With Klossy, a coding initiative that works to increase access to coding opportunities for young women and has a line of cookies that benefit FEED and CFDA.  In partnership with Express’ design team and in support of Kode With Klossy, Karlie created a graphic tee, Like A Kloss, which underscores the commitment of Express and Karlie to encourage young women to achieve their goals. Purchases of this shirt will help support Express’ donation to Kode With Klossy and is Karlie’s debut piece to the upcoming exclusive collection.

Available online at express.com beginning July 27th and in-store August 1st, customers can check out the Like A Kloss graphic tee and the latest denim styles added to the current assortment. Follow @Express and @ExpressMen on Instagram, @Express on Twitter Facebook.com/EXPRESS for the latest behind-the-scenes access.

EXPRESS LOGO

About EXPRESS, Inc.:

EXPRESS is a specialty apparel and accessories retailer of women’s and men’s merchandise, targeting the 20 to 30 year old customer. The Company has over 30 years of experience offering a distinct combination of fashion and quality at an attractive value, addressing needs across work, casual, jeanswear, and going-out occasions. The Company currently operates more than 600 retail and factory outlet stores, located primarily in high-traffic shopping malls, lifestyle centers, and street locations across the United States, Canada, and Puerto Rico. EXPRESS merchandise is also available at franchise locations in Latin America. The Company also markets and sells its products through the Company’s e-commerce website, www.express.com, as well as its mobile app for iOS.

In Market Shaping Move, Myntra Acquires Jabong

NEW DELHI and BENGALURU, July 26, 2016 /PRNewswire/ —

India’s Strongest Online Vertical Platform and Biggest Fashion Shopping Destination is Born

Myntra, a Flipkart Group company, today announced the acquisition of Jabong from Global Fashion Group to create India’s biggest fashion shopping destination. The acquisition of Jabong further strengthens Flipkart Group’s position as the undisputed leader in fashion and lifestyle segment in India.

Jabong is among India’s major fashion multi-brand e-store with more than 1500 on-trend international high-street brands, sports labels, Indian ethnic and designer labels and over 150,000 styles from over a thousand sellers. Myntra and Jabong are all set to define the next generation of online shopping with a combined base of 15 million monthly active users and offering the best of brands to Indian consumers. Some of the most iconic global brands that will be exclusive to both the platforms include Dorothy Perkins, Topshop, Tom Tailor, G Star Raw, Bugatti Shoes, The North Face, Forever 21, Swarovski, Timberland and Lacoste.

Binny Bansal, CEO and Co-Founder, Flipkart said, “Fashion and lifestyle are the biggest drivers of ecommerce growth in India. We have always believed in the fashion and lifestyle segment and Myntra’s strong performance has reinforced this faith. This acquisition is a continuation of the group’s journey to transform commerce inIndia. I am happy that we will now be able to offer to millions of customers a wide variety of styles, products and a broad assortment of global as well as Indian brands.”

According to Ananth Narayanan, CEO, Myntra, “Jabong has built a strong brand that is synonymous with fashion, a loyal customer base and a unique selection with exclusive global brands. The acquisition of Jabong is a natural step in our journey to be India’s largest fashion platform. We see significant synergies between the two companies especially on brand relationships and consumer experience. We look forward to working with the talented Jabong team to shape the future of fashion and lifestyle ecommerce in India.”

About Myntra:

Myntra is India’s leading platform for fashion brands and pioneer in m-commerce play. Myntra has partnered with over 2000 leading fashion and lifestyle brands in the country such as Nike, Adidas, Puma, Levis, Wrangler, Arrow, Jealous 21, Diesel, CAT, Harley Davidson, Ferrari, Timberland, US Polo, Fabindia, Biba and many more to offer a wide range in latest branded fashion and lifestyle wear. Myntra services over 19,000 pin codes across the country. With the largest in-season product catalogue, 100% authentic products, cash on delivery and 30-day exchange/return policy, Myntra is today the preferred shopping destination in India.

A Look Into DressLily’s Summer Fashion

The DressLily Design Team Goes in Depth on Creating Summer Fashions.

SHENZHEN, China, July 25, 2016 /PRNewswire/ — DressLily has quickly grown to become a fashion ecommerce powerhouse. The company prides itself with having the best customer service, most affordable prices, and most of all the latest fashions. Customers often wonder how DressLily and its sister sites Nastydress.com, Twinkledeals, and Rosewholesale are able to stock the latest fashions in their respected niches and today DressLily senior fashion designers discuss how they choose the 2016 DressLily summer collection.

Designing and producing products for individual seasons can be very complicated, especially in the summer when there are so many styles and types of clothing. The fashion team at DressLily starts as early as January to look at upcoming fashions. The team flies across the world attending fashion shows and events to see the latest fashions and accessories.

DressLily takes a lot of advice from the consumers themselves. One of the most prominent pieces of fashion that every consumer demands is designer Sunglasses. Everyone needs a nice pair of Sunglasses during the summer and the demand for more varieties has been heard. The company has taken ideas after attending different fashion events and has compiled its largest inventory of high quality sunglasses for summer 2016. To keep everything organized DressLily has even created an independent sunglasses page where different styles, colors and lenses can easily be filtered.

After initial designs have been created, DressLily will go to manufacturing centers to pick the best materials for production. Before anything is ever sold to customers the manufacturer will send DressLily samples of the products. If the products meet DressLily standards they will be okayed for mass production. DressLily will also ensure that each product that is shipped is individually checked prior to shipping to help avoid any returns or exchanges later on.

The 2016 summer collection at DressLily now stocks over 1000 products in the form of clothes, jewelries, bags, shoes, wigs, accessories, and more. Customers who still can’t find what they are looking for are recommended to try one of DressLily’s sister sites. Nastydress.com offers the largest line of sexy dresses for every occasion, accessory driven products can be found at Twinkledeals.com. Customers looking for wholesale prices on the latest designer brands and fashions should checkout Rosewholesale.

Aldo Builds Momentum with its Inspired Fall 2016 Campaign #ALDOMOVESME

MONTREAL, July 21, 2016 /PRNewswire/ —

Taking a fresh approach to its global campaign, Aldo taps into the concept of movement through collage, elevating its visual brand identity for fall 2016

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As an international leader in fashion footwear and accessories, Aldo takes a fresh approach to its visual identity through a unique creative direction for its fall 2016 campaign. Exploring the concept of movement, this innovative campaign contextualizes footwear and accessories within fashion, building aspirational looks that allow consumers to get inspired and translate into their own personal style. Aldo’s new fall campaign will live across all brand touch points including advertising, online, mobile, in store and through #ALDOMOVESME social media program.

Movement, as translated through collage, drives the concept for #ALDOMOVESME fall 2016 campaign. In this bold, fashion-first concept, Aldo sought out top fashion photographer Mikael Jansson and stylist Alex White to bring the campaign to life.

“As a footwear brand, we loved the idea of tapping into the concept of progress and movement”, explains Carl Jesper Versfeld, Creative Director for Aldo’s fall 2016 campaign. “Utilizing collage, Mikael and the team were able to bring to life this creative approach while revealing an original campaign composition that is unique to Aldo.”

The #ALDOMOVESME campaign builds exciting momentum for the footwear and accessories leader. As the brand refreshes its visual approach for the fall 2016 campaign, it also looks to engage the Aldo community with ‘likeable’ #ALDOcrew influencer driven social content – cumulated by the campaign hashtag #ALDOMOVESME.

“The concept of movement corresponds directly with Aldo’s core philosophy: to inspire and move forward”, describes Erwin Hinteregger, Chief Marketing Officer for Aldo Group. “Our job is to delight and move our consumer – we believe the fall campaign will do just that. This new visual look and feel signals our focus on remaining lock-step with our consumers’ needs and desires. When you layer this creative direction with the brand’s innovative digital approach in store and on mobile, we deepen our connection with the consumer.”

The visual update also comes at a time when Aldo is innovating more than ever through leading omnichannel initiatives. The brand is taking a consumer-first approach to its digital connectivity in store and on mobile – with a special focus on content most relevant to customers and enhancing ease of shopping the latest trends. “It’s important for us at Aldo to keep things personal in our approach to digital innovation – always remaining connected to our consumer,” continues E. Hinteregger. Coming this fall, a new Aldo app will provide the consumer with unparalleled autonomy while virtually shopping or within its retail locations – ultimately leading to a more meaningful interaction with the Aldo brand and sales associates.

Whether shopping in one of Aldo’s stores, clicking through the brand’s interactive app/website (aldoshoes.com) or engaging on social media – consumers will be able to immerse with the Aldo brand in a way that is most relevant to them. The fall 2016 campaign launch is supported by an integrated worldwide marketing campaign across a variety of channels including print, digital, out-of-home and social media extensions.

About The Aldo Group Inc.
Founded in 1972, the Aldo Group is a leading international retailer for fashion footwear and accessories with over 2,100 stores in 95 countries. Aldo, the group’s flagship brand, delivers fashion to a diverse customer base at prices that make keeping up with seasonal styles a luxury within reach.

For more information, visit http://www.aldogroup.com

Facebook: ALDO Shoes
Instagram: @ALDO_shoes
Snapchat: ALDO_shoes
Pinterest: ALDO Shoes
Twitter: @ALDO_Shoes

AzaFashions.com Strengthens its Leadership Team

To Scale up its Operations

MUMBAI, July 20, 2016 /PRNewswire/ — AZA Fashions launched its online platform, azafashions.com, to address the global market, particularly US, Canada, UK, Singapore, Australia and Middle East; it has taken off extremely well in the recent months. The company announced that it is further strengthening its leadership team by the appointment of Sushant Junnarkar as the Chief Executive Officer of its online business.

Sushant Junnarkar was the Business Head at Zovi.com. He has 15 years of experience across e-commerce, including the fashion sector and an entrepreneurial stint in grocery, marketing and sales in financial services and FMCG. Sushant also has a degree in Business Management from Indian Institute of Management (IIM), Ahmedabad.

Welcoming Sushant onboard, Devangi Nishar Parekh, Director, azafashions.com said, “Sushant joins us with a wealth of experience. His appointment strengthens our team and brings leadership skills directly relevant at this stage. We have embarked on an ambitious journey of growth and one of the important requisites is to make AZA a compelling brand globally for our customers, offering them handpicked selection of the best in Indian designer wear and enhancing their shopping experience.”

Commenting on his appointment, Sushant Junnarkar stated, “AZA brings in a unique advantage of an offline presence, a deep understanding of the designer fashion industry and strong designer relationships. I am excited to be a part of this team and confident that together we will emerge as a leader in online fashion space.”

AZA curates the finest in Indian fashion and represents the pinnacle of modern luxury and service. Founded in 2005 by Dr. Alka Nishar, AZA has become a leading fashion authority in India. Located across Mumbai andDelhi, AZA stores deliver an extraordinary shopping experience, with customers receiving personalized attention from trained fashion consultants.

Promoted by Devangi Nishar Parekh, the AZA e-commerce store was launched in 2015 as a global web platform to offer clients the convenience of shopping the best of Indian fashion from anywhere in the world. Azafashions.com retails a curated selection of luxury apparel and accessories by over 100 of India’s most recognized and talented designers, including Gaurav Gupta, Rohit Bal, Varun Bahl, Manish Arora, Payal Singhal, Neeta Lulla and more.

Azafashions.com recently launched the Manish Malhotra E-Boutique. It hosts an extensive range of fresh, contemporary styles that are ready to wear. This trendy new diffusion line consists of tunics with palazzo sets, embellished saris, printed and embroidered lehengas in contemporary silhouettes, occasion anarkalis and more.

Devangi has an MBA from The Wharton School and a Bachelor’s degree from Cornell University. Her acute design sense and her creative expertise makes her the driving force of the company’s strategic direction and marketing focus.

About AZA

Visit http://www.azafashions.com

The Multifunctional Beach Dress for a Stress Free Holiday

TARTU, Estonia, July 18, 2016 /PRNewswire/ —

The innovative apparel brand Mumusa has just launched a campaign on Indiegogo to fund the production of the most elegant, beautiful and comfortable 3 in 1 beach dress designed so far.

“I’d been looking for such a beach dress for years – something that is beautiful, comfortable, elegant and light to carry and isn’t just a piece of fabric called a beach wrap. A dress that you can look good in both on the beach and having a cocktail at the bar afterwards,” explains Mirjam Sitin, the founder of Mumusa.

Functional Beach Dress for a Stress Free Holiday. The most beautiful 3 in 1 Holiday and beach dress. Must-have travel essential (PRNewsFoto/Mumusa)
Functional Beach Dress for a Stress Free Holiday. The most beautiful 3 in 1 Holiday and beach dress. Must-have travel essential (PRNewsFoto/Mumusa)

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Mumusa has all the features you look for in a perfect holiday dress: it dries quickly, does not wrinkle, stays up perfectly, suits with every body type and takes almost no space in your bag. And you can wear it in three different ways to suit the occasion and the mood.

Each dress is handmade using the finest fair trade and sustainably sourced silk chiffon materials.

Mumusa dress was created to solve the problems that many women face when on holiday: the suitcase filled with so many different outfits is heavy and gets messy fast, having to constantly change clothes when going from the beach to the hotel or a cafeteria/bar, getting the clothes wet when put on bikini.

Giving back:

Each one of Mumusa projects contributes to fulfilling most direct ocean cleanup missions. A piece of profit from each dress sold is being forwarded to the most innovative and straight forward ocean cleanup projects, so each person who is buying Mumusa dress contributes directly to cleaning up our oceans.

Mumusa will be available on Indiegogo.com here beginning 18th of July for 45 days. After a successful campaign the first line of dresses will go into production in September.

Check out the campaign and get your own Memusa dress now on presale to be ready for your next holiday.

For more information about the campaign, visit the Mumusa website here or contact the address below.

Contact information: Mirjam Sitin

Email: mumusa@mumusa.eu

web: http://www.mumusa.eu

Rado Unveils 2016 Collection in India

Brand ambassador Lisa Ray launches the new collection in Ahmedabad

Business Wire India | July 13, 2016
Ahmedabad, Gujarat, India

Pioneering Swiss watchmaker Rado has unveiled the unique and exquisite timepieces in its 2016 collection. This special collection of watches was launched by glamorous Rado brand ambassador Lisa Ray at the Rado space at The Golden Time in Ahmedabad.

rado_49336Lisa wowed the crowd at the Ahmedabad event. Speaking at the launch, the multitalented model and actress stated, “I am excited to launch the gorgeous Rado 2016 collection in Ahmedabad today. Rado’s latest collection is inspired by lightness, both in terms of design and materials, which really speaks to me since I myself am a believer of minimalism. I hope this collection wows the watch enthusiasts of Ahmedabad and leaves them demanding more!”

Many of Rado’s latest standout pieces have been crafted from the brand’s signature material, high-tech ceramic, which is one of the lightest and most durable materials used in luxury watchmaking. Working within this theme of lightness, the brand launched watches under the HyperChrome, Centrix, Coupole, True and True Thinline families.

Rado True Open Heart

Limited to just 500 individually marked pieces, the True Open Heart is crafted in either matt black or polished white high-tech ceramic and features the clean, light lines of the Rado True family. The beautifully decorated Swiss movement is framed by stylized cutouts in the dial, lending the piece an airy, spacious feel and giving the wearer a glimpse into the enigmatic mechanics within. An ultrafine mother of pearl layer floats over the dial like a veil, subtly exposing the mysterious innerworkings of the watch below and making it a watch to desire.

Rado HyperChrome 1616

A reinterpretation of Rado’s vintage Cape Horn collection, the HyperChrome 1616 pays tribute to the 400-year anniversary of the brave discovery of this South American headland.

The HyperChrome 1616 is the latest example of Rado’s boundary-pushing approach.

In terms of both form and function, it is an audacious timepiece. With its rugged look and lightweight construction, the Rado HyperChrome 1616 is a bold and comfortable option for those willing to tread new sartorial ground.

Rado HyperChrome Ultra Light

Crafted from a trio of incredibly light materials – silicon nitride ceramic, anodized aluminium, and hardened titanium – the HypeChrome Ultra Light’s minimalist design and featherweight components place it on the cutting edge of fashion and technology.

The HyperChrome Ultra Light delights with its zen-inspired look and barely there feel on the wrist – a timepiece for the sophisticated consumer who knows that less is more.

Rado True Thinline

Less is more: Swiss watchmaker Rado is breathing new life into the old adage with the addition of three minimalist masterpieces to its collection. In a world weighed down by visual clutter and manic multitasking, this super slim, toned down trio delights with its utter simplicity. Styled with an uncompromising “back to basics” approach, these three new additions to the True Thinline family have been stripped to their barest essentials. Each piece is crafted in a monochrome colour palette – pure white, stark black or lustrous plasma – using Rado’s signature material, high-tech ceramic.

With its light weight, breezy shape, and atmospheric design, the True Thinline appears as though it is afloat on the wrist.

For a full range of both men’s and women’s Rado watches in Ahmedabad please visit:

Store Location

Rado Boutique, The Golden Time
Amar Complex, Swastik Char Rasta, C G Road
Ahmedabad

About Rado

Rado is a globally recognised brand, famous for innovative design and its use of revolutionary materials to create some of the world’s most durable watches. Ever since its beginnings in Lengnau, Switzerland, Rado has been a pioneer, with the brand philosophy “if we can imagine it, we can make it” still holding true today.

Customers are Raving over the DressLily Swimwear Sale

Over 3000 pieces of swimwear sold and hundreds of new pieces being added daily

SHENZHEN, China, July 8, 2016 /PRNewswire/ — DressLily is all about providing customers with the best experience. The company offers one of the largest inventories of fashion and accessories, ensuring there is something for everyone. Summer is always one of the biggest years for DressLily, the company’s birthday is celebrated in July and summer clothing is often in high demand.

DressLily

Currently DressLily is having its annual Hot Swimwear Sale. All swimwear is marked down at close to factory prices. Thus far the sale has been a huge success for DressLily, over 3000 pairs of swimwear has been purchased. Customers who are thinking about purchasing or those who have already purchased should keep checking back for new products. Currently, DressLily is adding over 100 new pieces of swimwear a day. All new swimwear is eligible for the Hot Swimwear Sale!

Swimwear aside, DressLily is the number one stop for a new summer wardrobe. DressLily understands a new summer wardrobe can be expensive and is ultimately an investment. To help clients make the best investment DressLily offers the latest fashions at affordable prices. All clothing and accessories put on the website goes through thorough inspection before being placed onto for sale, insuring that high quality standards are met. All orders are handled through DressLily’s superior logistic operators and is able to ship to over 200 countries. DressLily offers a huge range of shipping options to ensure clients can get packages at any speed they desire.

July is a special time of year for DressLily, the company launched in July of 2012 and has been growing a loyal customer base since. To celebrate DressLily is inviting new and old customers to the company’s biggest sale yet. The Anniversary Sale will offer the lowest prices of the year on all products, and special seckill events to drive fan fair further! Keep checking back at DressLily’s social media page for more information.

Customers who have any questions about shopping or about any promotions can contact DressLily directly through phone, online chat, or by submitting an email ticket online. Customer service agents are trained extensively and constantly monitored to ensure each customer is fully satisfied with the training that is received. Customers can also visit other similar sites such as RoseWholesale and TwinkleDeals for more special offers.

TwinkleDeals Partners With New Manufacturers to Lower Prices

New products to meet higher standards at more affordable prices

SHENZHEN, China, July 8, 2016 /PRNewswire/ — The average consumer is looking for deals. Long gone are the days of overpaying for products with an increasing market of merchants. TwinkleDeals has joined the market as a price conscious fashion e-commerce retailer, but with a twist. TwinkleDeals does not want to simply provide cheap products, the company is constantly looking to bring the latest fashions at designer quality. Today TwinkleDeals is proud to announce the manufacturing partners who will ensure that quality is met, along with keeping prices at affordable rates.

TwinkleDeals

TwinkleDeals offers a wide variety of products, but the most important to the brand is accessories. Outfits alone can be nice, but good accessories make things complete. TwinkleDeals focuses on providing high quality, sunglasses, scarves, hats, bags, shoes, and more.

TwinkleDeals works closely with manufacturers to make sure product quality is of high standards. By working directly with the best manufacturers TwinkleDeals is able to leverage lower prices for customers. Beyond high quality material and low prices, TwinkleDeals has incredibly fast shipping methods. The company has teamed with the most powerful logistic companies in the world to ensure that packages are delivered fast and with great care. Items are shipped within 3 days for major countries and within 5-10 days for all others. If a customer is to have any difficulty with their product they are encouraged to get in contact with TwinkleDeals. Returns and exchanges are acceptable within the first 30 days.

Currently the brand is geared towards the accessory loving women. Items sold are generally appropriate for the ages of 18 to 54. Men should not feel discouraged from buying from TwinkleDeals, there are select accessory options for men but in lower quantities.

With customers buying from all over the globe TwinkleDeals has made it easier than ever to get in contact. Customer service lines are open 24 hours a day, 7 days a week through the company’s online chat. To access the online chat head over to TwinkleDeals and click the contact us button. Customers are also able to leave email tickets if they are in a rush, an agent will get back to the customer within 1 business day with a resolution.  All customer service agents go through extensive training before dealing with customers, ensuring that customers always leave happy. Customers can also visit other similar sites such as RoseWholesale andDressLily for more special offers.

Lifestyle Meets Innovation – THOMAS SABO Presents the 2016 Autumn/Winter Watches Collection

LAUF AN DER PEGNITZ, Germany, July 7, 2016 /PRNewswire/ —

THOMAS SABO unveils the new Watches Collection, uniting stylish aesthetics and unique design: as highlights, the new designs for men and women in the Spirit range wow with the sophisticated colour concept of the stainless steel bracelets. With its black accents, the new Karma watch, an elegant ladies’ timepiece, pays homage to the unique THOMAS SABO design language.

Timeless Moments THOMAS SABO

The Spirit watches are a reinterpretation of classic stripe-design textile watch straps – with Milanaise stainless steel bracelets featuring coloured stripes premièring at THOMAS SABO. Here, the colour palette of the ion-coated stripes ranges from black, blue all the way through to radiant rose and yellow gold. Further ladies’ designs include dials in royal blue, burgundy or green, while monochrome bracelets in gold create additional accents with their colourful glamour looks. Sleek designs in a matt-black look and with rose gold-coloured indices and hands expand the characteristic range of timepieces.

Iconic design codes are the trademark of the THOMAS SABO signature and the new Karma watch with its super-sized crown draws on the filigree THOMAS SABO Arabesque pattern is a masterful expression of this artistry. Masculine Rebel Icon watches with matt-black racing-look straps and a stylised skull on the dial complement the new watches.

THOMAS SABO Watches – experiencing special moments.

About THOMAS SABO
THOMAS SABO is one of the globally-leading jewellery, watches and beauty companies, designing, selling and distributing lifestyle products for women and men. The company operates almost 300 of its own shops across all five continents and collaborates globally with approximately 2,800 trade partners.




Manish Malhotra E-Boutique Launches on Azafashions.com

MUMBAI, July 5, 2016 /PRNewswire/ —

India’s ace designer, Manish Malhotra has launched an exclusive E-Boutique on Azafashions.com, a premier multi-designer online portal that brings the best of Indian fashion to clients worldwide. The mastermind and couturier needs no introduction to the fashion and film industries. Manish has redefined and modernized Indian attire. His repertoire includes styling leading actors for Bollywood movies and the red carpet, designing an extensive range of highly coveted bridal, couture, diffusion, and ready-to-wear apparel.

The Manish Malhotra E-Boutique on Azafashions.com hosts an extensive range of fresh, contemporary styles that are ready-to-wear. This trendy new diffusion line consists of tunics with palazzo sets, embellished saris, printed and embroidered lehengas in contemporary silhouettes, occasion anarkalis and more. The garments are made of finest fabrics in rich hues with impeccable finishing and embellishments. Moreover, the classic blend of traditional charm and modern glamour in the collection ensures that each piece remains an eternal wardrobe classic.

Sharing his excitement on the collaboration with Azafashions.com, Manish Malhotra stated, “It has been a very long association with AZA and the store’s fond memories are dearly close to my heart. AZA has a very professional approach on meeting the demands of their global clientele. We are simply two professionals who understand the essence of what works for our clients.”

Promoted by Devangi Nishar Parekh, Azafashions.com, AZA’s e-commerce store was launched in 2015 as a global web platform to offer clients the convenience of shopping the best of Indian fashion from anywhere in the world. This venture has taken off extremely well and has received an excellent response from patrons across US, Canada, UK, Europe, Singapore, Australia and Middle East.

Speaking about this association, Devangi Nishar Parekh, Director, Azafashions.com said, “It is an immense pleasure to launch Manish Malhotra’s E-Boutique on Azafashions.com, because we share a longstanding relationship with him at AZA, and his work is inspiring and brilliantly creative. Manish’s glamorous and flattering silhouettes can make anyone feel like a celebrity! There is a global demand for his creations and we act as a one-stop online shop for clientele worldwide.”

Devangi has an MBA from The Wharton School and a Bachelor’s degree from Cornell University. Her acute design sense and her creative expertise make her the driving force of the company’s strategic direction and marketing focus.

About AZA

Please visit http://www.azafashions.com

DressLily Introduces New VIP Program

The DressLily VIP Buyer Show Gives Clients Even More Incentive to Take Photos!

SHENZHEN, China, June 30, 2016 /PRNewswire/ — DressLily is all about offering the hottest fashion and accessories at affordable pricing. As a leader in international online fashion sales, DressLily is committed to being innovative with every facet of the business. Today DressLily is proud to announce a revolutionary change in how the company markets its products with its new VIP Buyer’s Show.

DressLily VIP Buyer's Show

The VIP Buyer’s Show is all about customers expressing themselves while getting points and redeemable cash in return. The promotion works in a very simple way.  To begin with customers will go to DressLily and shop as they normally would. All products, including accessories are fair game. Just order as you normally would and wait for the product to arrive.

Once the product has arrived and is in the customer’s possession the real fun begins. Customers are encouraged to try on their new DressLily products and begin to take pictures. Most clients are already using social media to share selfies so this should be easy. Have fun and get some good lighting pictures in your DressLily products.

If you become satisfied with one of the pictures you take you can now send it to DressLily.  Go to the account center for the corresponding item and upload the photo. Once the photo has been received it will go through a review process by the DressLily staff. Staff will look to see if the product is an authentic DressLily product, if the entire product is showing, and if the lighting is adequate. Once these checks have been met the picture will be approved.

Having a picture approved on DressLily is a win for both parties. The customer who shared their picture will be rewarded with 500 D points that can be redeemed at checkout. In addition, VIP Buyer’s Show members will receive a $20 to $100 USD voucher from DressLily. The company also wins by customers sharing their products. Photos that are accepted will be shared on DressLily social media pages; this helps the company market products to more people.

To join the VIP Buyer’s Show program head over to DressLily’s dedicated VIP Buyer’s Show page and click the join button. The process is fast and the rewards are worth it! If you would like to know more about similar programs, please visit Rosewholesale and Twinkledeals.

Kipling Launches Its 2016 Back-to-School Campaign

The accessories brand’s latest campaign unveils a new look and features Pyper America, Daisy Clementine and Starlie Smith of the band, the Atomics.

NEW YORK, June 27, 2016 /PRNewswire/ — Kipling North America, a division of VF Sportswear, Inc, is proud to announce the launch of its 2016 back-to-school campaign with a new creative approach and fresh faces. The campaign, shot by fashion photographer Will Davidson, features sisters and rising top models Pyper Americaand Daisy Clementine Smith along with sibling band-mate and Atomics front-woman, Starlie Smith.

Kipling Back-to-School

For its most anticipated season of the year, Kipling’s creative direction remains true to its ‘Make Happy’ sensibility while incorporating a minimalist look. The interpretation of the Kipling’s mantra is playfully illustrated through the product, movement and wardrobe in the campaign.

“We’re excited to reveal a fresh perspective for Kipling’s 2016 back-to-school campaign that is both relevant and uniquely own-able,” comments Nina Flood, president of Kipling North America. “With the Smith sisters, Will Davidsonand the entire creative team, we’re proud of this campaign and believe it successfully illustrates Kipling’s values – the celebration of happy moments, connections and individuality.”

Kipling’s 2016 back-to-school collection was inspired by an aesthetic forged through youthful, multicultural experiences — creating a cohesive, global celebration of the freedom to express oneself. Offering a wide range of backpacks, rolling cases and accessories in lightweight crinkle nylon, the collection offers something for everyone. The color palette is deep with saturated tones and lively prints in both new and returning styles.

Kipling’s 2016 back-to-school collection is available now online at Kipling-USA.com and in Kipling stores, select Macy’s department stores and specialty stores nationwide.

ABOUT KIPLING
Founded in 1987 in Belgium, Kipling crafts lightweight handbags, luggage and accessories with a playful, Make Happy approach. Through innovative and contemporary designs, Kipling combines quality, function and style, creating the ideal accessory for an active lifestyle. Kipling established itself as a global accessories brand by embodying a carefree sensibility and pioneering the use of its trademark crinkle nylon in expressive colors and patterns. Kipling has headquarters in New York City and Antwerp, Belgium, is distributed in more than 80 countries and is available in more than 5,000 stores globally. Kipling has 12 full-price retail locations in the US and is sold in Macy’s department stores and specialty stores nationwide. www.kipling-usa.com @kiplingusa

Spectacular Show Put Up By Brands at IKFS Bengaluru

Source: IKFS | June 26, 2016

Bengaluru on 25th &26th June, witnessed the 14th edition of most awaited kids fashion show in the country, India Kids Fashion Show (IKFS) which bought together the little stars on the ramp walk stylishly on the runway in designer wear designed exclusively for IKFS- Bengaluru showcase at Royal Orchid Resort & Convention Center.

The brands that showcased their collection were FOX an iconic fashion brand from Israel displaying their comfortable casual wear for kids, Nino by Vani Mehta which played around with playful colors for kids, Sela, an international brand from Russia showcased their urban casuals yet classy clothing, Utsa by Eva Joy showcased a mix of ethnic and contemporary couture, Pumpkin Patch from New Zealand showcased trendy and casual clothing, Pluie by Harleen Kaur (part of Myntra Fashion Incubator Project) showcased her monsoon collection with clothing and colors that took us back to childhood nostalgia, Lavender displayed her couture themed ‘Ocean Dreams’ which bought the underwater fantasies of a child to life, Laali, the flagship brand of IKFS showcased collection all in red and white to support the noble cause ‘Beti Bachao, Beti Padhoa Yojana’ of our visionary Prime Minister Sh. Narender Modi ji. While Scullers the title sponsors for the showcase, showcased their ‘Spring- Summer’ collection inspired by nautical prints at the Grand Finale.

The show was choreographed by celebrity choreographer Imam Siddique who was delighted to work with kids for the first time, grooming them. The celebrities who walked the runway with the kids were Priyanka Khurana Goyal of Mrs. Earth fame, Dr. Rishika Himanshu Raj of Mrs. India fame, Kannada actress Kavya Shetty, Wanitha Ashok environmental activist and Global Fitfluencial Ambassador while Kannada actress Sanjanna walked as the show- stopper for Scullers at the grand finale.

The little fashionistas on the ramp left the audience mesmerized with their runway walk and gave a delightful experience to the audience eagerly waiting to see the little champs on the runway.4K5A2191

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Dezzal is Making Summer Fashion Great Again

Introducing New Line of Print Clothing

SHENZHEN, China, June 23, 2016 /PRNewswire/ — Dezzal is all about the premium clothing experience, from its in house boutique full of in house designers to critically acclaimed international brands Dezzal has it all. The fashion world is in consensus that summer 16 is all about bold looks and Dezzal welcomes that with the introduction of printed looks. Almost all products now come with a beautiful print selection.Dezzal Print clothing 2 Dezzal print Clothing 1

For those looking to jump on the print product bandwagon Dezzal has made it very easy, just head over to the Dezzal website and write the style of print product you want into the search bar.  For example if you were to write “Print Dress” you will get over 20 pages of relevant search results, not only that but Dezzal is constantly adding more products so the page number will keep growing all the time. Make sure to keep checking back to find the latest products.

Not all prints are alike, Dezzal has worked hard to get a variety of different style prints to the market. The design team at Dezzal has been working feverously to scout the hottest trends and styles to place on prints. One style the company is most excited for is the introduction of national style prints. The benefit of national style prints is that people can not only look fashionable but at the same time they will be able to represent their countries in a patriotic manner. Our bestselling print style currently is the oriental style, black and white bamboo print dresses having been selling out very quickly

Geometric prints are another style of dress that Dezzal has brought into the mix, instead of full fledge designs people can keep things simple with shapes. Geometric prints still come off extremely sharp and good looking but keep things minimalistic. If you are looking to keep minimal colors, Dezzal even offers black and white prints. These would be good to have on dresses for formal events.

Prints also come in a variety of styles and materials. For example, in dresses prints come in chiffon dresses are great for formal events where elegance is the key. Dresses also can be found in other styles like laced dresses used for nights on the town. Even pure cotton dresses have print styles available. In the end it doesn’t matter the style you are looking for because at Dezzal we will have a print dress available in that style!

Summer Fashion In Full Effect at Rosegal

Rosegal rolls out new line up of summer clothing along with a new boutique!

SHENZHEN, China, June 17, 2016 /PRNewswire/ — Rosegal, a company by Globalegrow is celebrating the summer solstice early by revealing an overhaul of new summer inventory. From June until the end of the season Rosegal will be lining online shelves with new swimwear, tops, skirts, and more. The company is also proud to announce a new boutique!

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Summertime is often the time people are most exposed, there are no longer winter jackets and sweaters to hide behind and customers often feel that they will need to dress even better. Rosegal has customers covered with their trendy vintage style of clothing. Rosegal designers have spent the last several months traveling the globe, attending fashion shows, fashion weeks, and more to come up with our latest line of summer styles and fashions. We believe that we now have the most diverse line of vintage fashion of all retailers. Any product on the Rosegal site has been quality tested before mass production. Rosegal is proud to announce a new boutique line of shopping. The boutique goes beyond the normal Rosegal quality assurance. Everything from material, durability, to stitching is checked before a product becomes featured on the boutique, customers can rest assured that they will get the highest quality products at affordable prices. All boutique products are shipped out within 3 days and Rosegal has partnered with world class logistic companies to make sure that shipping is exceptionally fast. Products should take no more than 15 days to reach any western countries (Canada, the United States, Australia, the United Kingdom, France, Spain, and select others). All products shown on the Rosegal boutique are photographed by Rosegal’s professional photography team. No altercations via computer programming is done and this ensures that customers get the best idea on the looks of the products.

Old and new customers are being welcomed to try out the new Rosegal, new summer products and a new boutique are just the beginning. The company has taken a complete overhaul to make sure customer satisfaction is met and we are excited to have you as a customer! At any point if you have comments or concerns about a product you have bought or are planning to buy you can contact Rosegal 24 hours a day, 7 days a week. You can also visit the other websites from Globalegrow such as Zaful and Sammydress for more fashion clothing.

AÉROPOSTALE LAUNCHES SUMMER 2016 TRENDS

Dubai, United Arab Emirates – June 12, 2016– Aéropostale, Inc. (NYSE: ARO), a mall-based specialty retailer of casual apparel for young women and men introduces its summer 2016 fashion trends Influenced by the perfect tropical getaway and classic summer activities. This season features a variety of must have basics and statement pieces for the Aéropostale customer to combine and create their favorite looks.

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Girls Spring Trends:

Topanga Canyon
A Bohemian adventure inspired by the festival circuit is the focus behind this collection. The carefree 60’s vibe includes multicolor embroidery and embellishments, crochet details and vibrant colors such as tangerine, pink confetti and rich teal hues. Earth tones in rich browns and muted sage add depth while pops of neon pinks are used as colorful accents. Lush, multicolor prints have a beautiful ethnic influence while 60’s inspired florals, abstract geometrics and border prints are represented throughout the assortment.

The Left Coast
The relaxed Southern California vibe of sand, surf and skate blend to create a vibrant, colorful journey in this delivery. The color palette features a combination of turquoise, tangerine and juicy citrus lime that creates a bright and optimistic vibe. Fun multicolored tie dye and graffiti prints are scene throughout the collection and are grounded by palm prints in neutral hues. Casual cut-off shorts and easy bare tops are the uniform of choice this season.

Castaway
Tropical beach getaways that include hammocks, toes in the sand and an endless ocean horizon are depicted throughout this assortment. A relaxed, carefree journey inspires a light and airy vibe in the categories of tops, bottoms and dresses. Ocean-inspired blue and teal hues ground the palette and look fresh and clean when mixed with white. Vibrant pops of citrusy melon and lime are balanced with pretty pink and bold coral hues. Tropical floral prints and water inspired motifs include waves and palm trees. Beach inspired batiks add texture to the collection while print mixing and tonal blues add movement inspired by the sea.

Guys Spring Trends:

Wet N Wild
This delivery is full of summer fun! Sun, pool parties and summer vacations inspire the assortment and bright color palette. Pink, coral and water blues are the color focus. Patterns include classic summer themes such as tie dye prints, palm trees, colorful stripes and tropical bird icons. Texture effects remain important in knits and are updated in summer with bright colors. Light denim shirts, muscle tanks and printed woven tops are key silhouettes for this delivery.

Nocturnal Surf
This delivery is inspired by night festivals, night time surfing and the glow of underwater sea life. Neon hues become the color focus while mixed with black and balanced with heather grey and bleach white to lighten the delivery. A garment dye texture is used in woven tops and knits to create a washed out neon look while black grounded tropical prints make a bold summer statement. The printed windbreaker is an important outerwear piece and can be paired with woven shorts and tropical tees and tanks.

Tropic Thunder
Baha, Bali surf is the inspiration behind this collection. The color palette consists of hues scene in a tropical jungle such as olive green, orange and purple. Large scale and small icon tropical prints colored darker and richer in pattern are present. Tie dye prints and tropical leafy patterns are colored in deep, rich hues. Textured and global printed tanks are paired with five pocket distressed denim and chino shorts are the key outfitting items.

About Aéropostale, Inc. Aéropostale, Inc. is a specialty retailer of casual apparel and accessories, principally targeting young women and men through its Aéropostale stores and website and 4 to 12 year-olds through its P.S. from Aéropostale stores and website.  The Company provides customers with a focused selection of high quality fashion and fashion basic merchandise at compelling values in an exciting and customer friendly store environment.  Aéropostale maintains control over its proprietary brands by designing, sourcing, marketing and selling all of its own merchandise, other than in licensed stores.  Aéropostale products can be purchased in Aéropostale stores and online at www.aeropostale.com.  P.S. from Aéropostale products can be purchased in P.S. from Aéropostale stores, in certain Aéropostale stores and online at www.ps4u.com and www.aeropostale.com. The Company currently operates 744 Aéropostale® stores in 50 states and Puerto Rico, 41 Aéropostale stores in Canada and 25 P.S. from Aéropostale® stores in 12 states. In addition, pursuant to various licensing agreements, the Company’s licensees currently operate 310 Aéropostale® and P.S. from Aéropostale® locations in the Middle East, Asia, Europe, and Latin America.  Since November 2012, Aéropostale, Inc. has operated GoJane.com, an online women’s fashion footwear and apparel retailer.  GoJane products can be purchased online at www.gojane.com

Yandy.com Continues To Heat Things Up With New Everyday Sexy Summer Bra Collection

PHOENIX, June 8, 2016 /PRNewswire/ — Yandy.com, one of the country’s largest online retailers of intimate apparel and an innovative leader in trendsetting lingerie, is launching its private label Summer bra and panty collections on the heels of the brand’s wildly successful launch of its Everyday Sexy Bra Collection. Featuring this season’s must-have hues, including peach, Aruba blue, cotton candy pink, and melon, among other sizzling colors, the Summer 2016 collection offers everything that the Yandy customer has come to expect: selection, comfort, value and on-trend allure.

Yandy Everyday Sexy

Yandy’s inaugural private label Everyday Sexy Bra Collection that launched this April 2016 was met with rave reviews from the site’s current customer base as well as new shoppers, having sold almost 15,000 bras in the first two months. With a return rate lower than Yandy’s already record low overall return rate, customer feedback has been overwhelmingly positive.

“We found with our initial Spring launch of the Everyday Sexy Bra Collection that our highly fashionable and affordable selection allows women to refresh their lingerie wardrobe each season while also reflecting their unique personality,” said Chad Horstman, Yandy’s Founder and CEO. “It was obvious after our initial launch this spring that our customers were seeking a cost-effective but still fashion-forward option when it came to their everyday bras so we worked hard to create a summer line that reflected all of the colors and energy of the season while maintaining the same great price point and comfort level,” added Horstman.

New to the Summer collection is the addition of the trending and popular bralette category. “Bralettes are the hot ticket item this summer so we made sure to include new, comfort fit styles in a great color assortment,” said Horstman.

The Summer Yandy Bra Collection features 27 new and unique designs in a variety of colors that are available in sizes 34A to 38D. Special promotions for the launch include two for $20 bralettes or $12.95 each, sized bras for $15.95 or three for $33 and panties retailing at $7.95 or five for $20.

Key product styles include:

  • What’s The Fused – Smooth cup, front closure bra with a strappy racerback and invisible edge band. Available in neon blue tie dye, purple, pink and black.
  • My Good SideLace cup bra with scalloped trim and invisible edge band. Available in purple tie dye, hot pink tie dye, black and nude.
  • You’re Cut Off – Soft demi cups with an invisible edge band, lace details and multi-way straps. Available in turquoise, peach, black and lavender.
  • Double Romance Longline – Longline style bra with demi cups, contrast lace overlay, and multi-way straps. Available in dark grey and beige.
  • Under The Sun – Lace demi cups with a scalloped lace, longline band, contrast neon detailing and multi-way straps. Available in black/neon pink, beige/neon coral and blue/neon yellow.
  • Ready or Not – Lightly padded bra with contrast floral lace overlay, front closure and lace racerback. Available in white, pink, black and green.
  • Just In Bralette – Soft lace cups with scalloped lace trim, V-neckline, thick straps and racerback. Available in black, white, peach, rose and green.
  • Nothing To It Bralette – Soft lace cups with a bandeau style bust, thin straps and hook and eye back. Available in black, white, rose and green.

Each bra comes with a “Fit Guarantee” that allows for returns up to 30 days after purchase, no questions asked. Yandy went one step further to ensure each customer receives the correct size bra by providing a step-by-step bra fit tutorial video to help shoppers learn how to measure themselves easily and accurately.

“Yandy is committed to designing fun and fashionable bras and panties for every woman, in every shape.  The Summer collection is all about feeling sexy and mixing and matching from a variety of styles and colors,” added Horstman.

For more information about Yandy’s new collection, visit www.yandy.com/bras.

About Yandy.com
Yandy.com is one of the world’s largest online retailers of women’s lingerie, sexy Halloween costumes, swimwear, rave wear, hosiery, and dresses. Founded in 2005, Yandy boasts more than 40,000 stylish and affordably priced products that are always in stock, allowing for quick, same-day shipping. Designated as a Google Trusted Store, Yandy prioritizes unrivaled customer service and a commitment to ensuring that every customer receives a safe and secure online shopping experience. Yandy prides itself on selling items for every shape and size. At Yandy, every customer can #BeSexy.

Sammy Dress Continuous Growth A Great Thing For Customers

New Fashion Designers, Assistants, and Photographers Helping to Bring More Products to Sammy Dress

SHENZHEN, China, June 8, 2016 /PRNewswire/ — Sammy Dress is proud to announce a large hiring of hundreds of new designers, designer assistants, and photographers who are working around the clock to bring the hottest new fashion to the Sammy Dress inventory.

Sammy Dress

“Our customers have been our biggest strength since our inception. We have seen huge outcry of support in both sales and reviews of our products. The constant customer satisfaction has led to our ever increasing success and we want to say thanks by providing even better service. We have recently hired many new staff and partnered with distributors to not only increase quantity of products available, but to also keep the quality at the highest standards. An increase amount of staff equates to an increase in the amount of products that can be checked and photographed, allowing us to add more products at a more rapid pace. We are a customer centric business and believe that this push for rapid growth will be well liked by them. As a business this is also an exciting time for investors because we are projecting increased revenue over the next quarter of sales.”  —Sammydress

Sammy Dress is an industry leader in finding the next big products in women’s’ fashion.  To ensure that buyers are receiving the best products and feeling happy Sammy Dress has created a very simple but powerful process of vetting clothes. Sammy Dress first works with its designers, designer assistants, purchasers to find possible fashion trend. Once a product has been selected a sample is sent from the manufacturer to the Sammy Dress team so technicians can get a firsthand look at the quality of the product. If the quality of the product meets Sammy Dress’s standards it will be negotiated by the purchasers to be added to inventory. Once an agreement is made Sammy Dress will use their own in house photographers to get the best images of the product. Images and product information will then be added to the website so consumers can begin buying.

WallFlower Jeans Launches Into Back-to-School With Brand Ambassador Katherine McNamara

TV & Film Star Katherine McNamara Shares Her Fashion Secrets to the Masses

NEW YORK, June 1, 2016 /PRNewswire/ — WallFlower Jeans, an All-American Juniors lifestyle brand, announced today that actress Katherine McNamara will be the new face of the WallFlower Jeans brand. The brand’s first outdoor campaign shoot was held at one of Malibu’s most prestigious shooting locations with backdrops that embraced their “Go Your Own Way” campaign mantra. The campaign will roll out for Back-to-School with the brand’s retail partners in-store and online, as well as on WallFlower’s newly designed e-commerce site. Katherine, in her WallFlower Jeans favorites and other on-trend clothing offerings, will be seen across the country in the brand’s largest campaign push to date through print, digital and social platforms.

WALLFLOWER JEANS BACK TO SCHOOL

“I’m thrilled to be the new ambassador for WallFlower Jeans,” says Katherine McNamara. “They are an incredible brand with a focus on versatility, style and comfort. Their messaging of body positivity and expressing your unique style through denim is so beneficial to their customers. It’s the perfect opportunity for girls who want to go their own way through fashion!”

Katherine has charmed on both big and small screens with consistent roles on the Disney channel and now with a lead role on Freeform’s hit series “Shadowhunters” as ‘Clary Fray,’ which premiered to stellar ratings. “Shadowhunters” has been renewed for a second season (early 2017), and Katherine goes back to film the third installment of “The Maze Runner” movie trilogy, “Maze Runner: The Death Cure” this spring.

Outside of work, Katherine has an equally strong passion for fashion, having made a name for herself as she claimed her front row seat at this past season’s New York Fashion Week. She is regularly featured in top teen magazines and sites, such as Seventeen, Teen Vogue, Just Jared Jr. and now a coveted spread in Nylon.

Over the years, she has amassed a strong fan base and has become a role model to her young and older fans alike. Katherine’s dedication to her craft and strong core values are in line with WallFlower Jeans’ brand and message to its young consumers.

“We are excited to have Katherine as our Wallflower Brand Ambassador,” says Nathan C. Mamiye, President of WallFlower Jeans. “She is a well-rounded and accomplished young woman with a great sense of style. In addition to her academic and professional success, she has a down-to-earth sensibility and wants to help create positive change in the world, which resonates with the WallFlower messaging and lifestyle.”

Follow Katherine’s journey on social media as she encourages fans to #GoYourOwnWay. Be sure to check back on WallFlower Jeans’ social pages for updates as she will be sharing some of her upcoming fall favorites, will be announcing an in-store appearance to meet her fans and for exciting contests and giveaways.

Facebook and Twitter: @WallFlowerJeans
Instagram: @wallflower

About WallFlower Jeans:
WallFlower Jeans, a wholly-owned brand of Mamiye Brothers, is a lifestyle brand that provides stylish looks from head-to-toe at an exceptional value. The brand offers jeans from Classic and Curvy to Plus Size options in a variety of washes. In addition to denim, they offer tops, dresses, outerwear, loungewear, sleepwear and intimate apparel, hosiery, watches and jewelry. The brand is rooted in quality and comfort while delivering fresh, fun styles through a culture of innovation. WallFlower Jeans is available at most major department and specialty stores as well as online at www.wallflowerjeans.com. Previous WallFlower girls include: Bella Thorne, Sarah Hyland (ABC’s “Modern Family”), Jenna Ushkowitz (FOX’s “Glee”) and Savannah Outen (musical artist).

About Mamiye Brothers:

Mamiye Brothers is America’s premier designer, manufacturer and marketer of Children’s, Junior, and Missy fashion apparel brands. Established in 1947, Mamiye is known for its outstanding reputation for product quality and consistency, corporate integrity, fashion sense and keen management.  Supported by a team of skilled professionals, Mamiye Brothers manages a comprehensive portfolio of the most renowned and sought after evergreen global brands. A complete list of brands and company overview can be found at www.mamiye.com.

About Katherine McNamara:

Missouri native Katherine McNamara is an up-and-coming young starlet who can currently be seen starring as the lead ‘Clary Fray’ in the brand new Freeform series “Shadowhunters,” (January 2016); a book-to-screen adaptation of the bestselling “The Mortal Instruments” book series. The series premiered to stellar ratings, being the #1 series debut in more than two years, and helped launch the rebrand of the channel alongside fan favorite “Pretty Little Liars.” In 2015, McNamara closed out a lightning year, portraying another fierce female role as ‘Sonya’ in the second installment of “The Maze Runner” trilogy, “Maze Runner: The Scorch Trials” alongside Dylan O’Brien and Kaya Scodelario.

McNamara began her career on Broadway at the age of 13 as ‘Fredrika’ in “A Little Night Music,” starring opposite Catherine Zeta¬-Jones and Angela Lansbury. McNamara now divides her acting talents between television and film. Most recently she was seen in the highly acclaimed Freeform series “The Fosters.”

McNamara made her big screen debut in Warner Bros.’ “New Years Eve,” where she portrayed ‘Lily.’ She also starred in the Disney Channel Original Movie “Girl Vs. Monster” opposite Olivia Holt, which attracted more than 5 million viewers, as well as the independent film “Contest” as ‘Sarah O’Malley’ opposite Kenton Duty.

At the age of 14, McNamara graduated with honors from high school and graduated summa cum laude with a degree in Business with an emphasis in Finance at the age of 17. She is now pursuing a Master of Science in Applied Economics at the John Hopkins University as part of their Advanced Academics graduate degree program.

RELLECIGA Bikini’s Stunning New Ad Hits the Big Screen in New York’s Times Square

NEW YORK, May 30, 2016 /PRNewswire/ — Premium swimwear brand RELLECIGA has today released a sensational new ad in fashion capital New York’s iconic Times Square. The large LED advertisement features German model and lifestyle guru Olga Goloburda wearing RELLECIGA’s ultra-sexy lace bikini, and reflects fitness-fan Olga’s motto, Healthy is sexy.”

RELLECIGA Bikini Times Square

This isn’t the first time that Goloburda — cofounder of lifestyle website burdagrin.com — has collaborated with RELLECIGA. Earlier this year the travel-loving model chose RELLECIGA for her winter getaway to Phuket, showing off the swimwear company’s sexiest bikinis on Thailand’s picturesque beaches.

Olga’s philosophy is all about empowering women to feel sexy and achieve their dreams. Through her passion for fitness, she inspires her fans to build a healthy, strong body. Olga and RELLECIGA both emphasize that being beautiful is not about being super-slim: instead, it’s all about feeling healthy and comfortable.

“Women who feel good look good,” says Olga. “When you feel strong and full of vitality, you’ll radiate confidence and that’s what being beautiful is about.”

The theme “healthy is sexy” fits perfectly with RELLECIGA’s mission: to design swimwear that makes women feel strong, sexy and empowered. Through combining cutting-edge fashion with high-end craftsmanship, the company ensures that anyone wearing a RELLECIGA bikini looks and feels gorgeously confident.

RELLECIGA’s lace bikini, showcased beautifully by Olga in Times Square, epitomizes the combination of fashion and quality. Lace is one of the key fashion trends of 2016, and the lace bikini’s triangle top is sensual without revealing too much, while the lace-trimmed bottoms are cute and sexy.

The lace bikini also features a unique touch from RELLECIGA’s European-inspired design team: gorgeous braided neckties that add quirky, elegant detail. Feminine and fun, the lace bikini is perfect for a romantic couples’ break or a girls holiday in the sun. Demand is expected to shoot up with the launch of the new Times Square ad, so customers who want to get their hands on a lace bikini are advised to get their orders in quickly!

About RELLECIGA

This is the fifth year in a row that world-leading bikini brand RELLECIGA has landed in New York’s Times Square. The Victoria’s Secret of swimwear, RELLECIGA’s mission is to design bikinis that perfectly showcase each woman’s unique beauty. RELLECIGA is also the creator of the RIKINI, an innovative multi-way bikini that can be worn six different ways.

Website: http://www.relleciga.com/
Facebook: https://www.facebook.com/Relleciga
Instagram: http://instagram.com/rellecigaswimwear
Twitter: https://twitter.com/RELLECIGABIKINI
YouTube: https://www.youtube.com/user/RellecigaSwimwear

Karlie Kloss Shines As Swarovski’s New Brand Ambassador

NEW YORK, May 24, 2016 /PRNewswire/ — Swarovski, synonymous with brilliance and glamour, has selectedKarlie Kloss to embody its signature sparkle throughout the world.

Creative Director Nathalie Colin commented: “We are so excited to have Karlie as our new brand ambassador. Besides her amazing beauty, she stands for modernity, freshness, self-confidence, elegance and spontaneity. Everything that we convey through our collections.”

Karlie Kloss

A fashion and lifestyle inspiration, a savvy digital personality with the Klossy YouTube channel, the brains behind the Kode With Karlie scholarship and a philanthropist business woman with Karlie’s Kookies: Kloss is so much more than a supermodel. Her many inspiring facets reflect the Swarovski brand, with its collections designed for women ready to shine, and make their everyday extraordinary. Karlie Kloss commented: “It’s an honor to join the Swarovski family and to be part of the brand’s long history of bringing elegance to women through brilliant, unique designs.”

Kloss is a natural fit for Swarovski, as Nathalie Colin explains: “Karlie is someone young women look up to – her use of social media makes her accessible to a broad audience. As a brand, accessibility has always been part of our DNA, and we take every opportunity to get closer to our consumers. Karlie has an innate understanding of the digital world; we can’t wait to leverage her creativity to share inspiring stories about our jewelry and capture those emotional moments in life. The whole team is already in love with her!”

To open up this new chapter together, Karlie and Swarovski created a quirky video, unveiling today on Swarovski’s social media channels, which lets Karlie’s personality really shine. The supermodel is captured in a natural and casual mood, getting familiar with how to pronounce the name of the brand, one of web users’ most frequently asked questions.

“We learned through Google search insights that the pronunciation of our brand name is actually in the top 3 global search topics for Swarovski.  We saw this as an opportunity to address the question that many have on their minds, and with a little help from Karlie we developed dedicated content for Youtube to capitalize on the search demand,” said Yelena Aschberger, Vice President Digital Communication, PR & Events.

Now that she’s mastered it, Karlie is putting the call out to show the world how to say “Swarovski.” The new #HowYouSayit social campaign will encourage participants to share a video pronouncing the name of the brand on Instagram. Swarovski will then collect the videos together at wwww.swarovski.com/howyousayit as a fun, inclusive way to help fans master the pronunciation. At the end of the campaign, Karlie might just thank one lucky participant personally.

Karlie will continue to bring her captivating personality and inner shine to Swarovski’s fashionable and contemporary universe throughout the season.

Swarovski delivers a diverse portfolio of unmatched quality, craftsmanship, and creativity. Founded in 1895 inAustria, Swarovski designs, manufactures and markets high-quality crystals, genuine gemstones and created stones as well as finished products such as jewelry, accessories and lighting. Now celebrating its 121stanniversary and run by the fifth generation of family members, Swarovski Crystal Business has a global reach with approximately 2,680 stores in around 170 countries, more than 26,000 employees, and revenue of about2.6 billion euros in 2015. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. In 2015, the Group generated revenue of about 3.37 billion euros and employed more than 30,000 people. The Swarovski Foundation was set up in 2012 to honor the philanthropic spirit of founder Daniel Swarovski. Its mission is to support creativity and culture, promote wellbeing, and conserve natural resources.

www.swarovskigroup.com

Gold is Definitely the New Black

All that shimmers may now be gold as Farotex launches their new range of 24-karat luxury fabrics!

LONDON, May 10, 2016 /PRNewswire/ — For millennia the magic of gold has been simply bewitching. In the hands of the some of the world’s greatest craftsmen, this precious metal has been crafted into exquisite and stunningly beautiful jewelry items that embody the essence of wealth and power for the privileged few who could afford such luxury.

Farotex Limited 2 Farotex Limited 1

Ancient items made of gold, which date back 7000 years or more, belonged to some of the most famous and powerful cultures that ever existed. The gold of Ancient Egypt, Mesopotamia, and Troy, as well as the gold of the Incas and the Scythians, epitomized the eternal desire to own this precious metal, which has now become one of the most valuable investment commodities to have ever been traded around the world.

The history of using gold for decorating textiles and clothing also dates back to ancient times. Making gold thread or creating clothing items laced with gold decoration has always been extremely difficult and expensive, meaning the precious metal has not been widely used in the production of fabrics or textiles – until now!

Recent advancements in technology have radically changed the possibilities for applying metals, including gold, to textiles without changing the original properties or integrity of the materials, thus allowing a range of fabrics and textiles to literally be ‘made of’ precious metals for the first time in history.

And so the eternal marriage of gold and those fascinated with wearing it begins a new era.

London based company Farotex announces the introduction and availability of the highest grade 24K gold fabric and leather that will change the way the industry offers luxury to its clients. The technology used ensures that the application of the gold will not wear off, flake or fade and items produced can be washed and cleaned as normal non-metalized materials.

Key uses for Farotex products include 24K gold clothing, furniture coverings, furnishings and interior luxury décor. The production methods developed by Farotex are as exclusive as their clients and the products themselves.

The company is pioneering a new “Golden Era” and defining new standards of luxury with their highly prestigious product range and now have their eyes firmly set on the expansion into several new countries and regions.

Farotex is headquartered in the UK. The company has developed a unique technology that enables the deposit of almost any metal or alloy onto the surface of natural and synthetic fabrics, nonwoven fabrics, artificial leather and polymer films on an industrial scale. For more information, please visit our website: www.farotex.com

Angel Adriana Lima Celebrates the Victoria’s Secret Bombshell Fragrance

MIAMI, May 2, 2016 /PRNewswire/ — Victoria’s Secret Angel, Adriana Lima celebrates the brand’s most iconic scent, Victoria’s Secret Bombshell. Just in time for Mother’s Day, the striking supermodel promoted the award-winning scent at the Victoria’s Secret Lincoln Road store.

Adriana Lima Victoria's Secret Bombshell Fragrance

The fruity-floral fragrance is one of Victoria’s Secret’s most popular eau de parfums. Debuting in 2010, Bombshell quickly became a signature in the brand’s portfolio, receiving two awards from the Fragrance Foundation and becoming a top-selling customer favorite.

Comprised of purple passion fruit, Shangri-la peony and vanilla orchid, the timeless fragrance is encased in a gorgeous emerald-cut bottle adorned with classic Victoria’s Secret pink stripes and topped off with a black satin logo bow.

Perfect for Mother’s Day gifting, Victoria’s Secret features a variety of prestige fragrances and gift sets. The Bombshell collection includes: Eau de Parfum 1.7 oz. / $52, Eau de Parfum  3.4 oz. / $68; Body Lotion, 8.4 oz. /$25; Body Mist 8.4 oz. / $25 and Rollerball .25 oz / $18. Victoria’s Secret will also feature a limited-edition luxe version of the iconic Bombshell bottle. Adorned with hand-cut pink Swarovski® crystal embellishments, this collector’s item retails for $250.

The Bombshell collection is available now online and in Victoria’s Secret stores.

About Victoria’s Secret
Victoria’s Secret is the leading specialty retailer of lingerie and beauty products with prestige fragrances, body care, celebrated Supermodels and world-famous runway shows. A business of L Brands, Inc. (NYSE: LB), Victoria’s Secret serves customers at more than 1,500 Victoria’s Secret Lingerie and Beauty stores around the globe and online at www.VictoriasSecret.com, enabling them to shop the brand anywhere and anytime

Yanvalou Designs Launches 2016 Online Swimwear Collection Featuring Original Haitian Art and Supporting Women’s Health & Livelihood Programs in Haiti

PORT-AU-PRINCE, Haiti, April 26, 2016 /PRNewswire/ — Yanvalou Designs (www.yanvalou.com) announces its 2016 collection of reversible swimwear, coverups, and accessories showcasing original Haitian art licensed from Haitian master, Frantz Zephirin, and emerging artists, Pizaro and Ras Kimy. Zephirin is one of Haiti’s most internationally renowned contemporary artists and his works have been featured on the covers of The New Yorker and Smithsonian Magazine. Proceeds benefit the artists via royalties and help Yanvalou Designs support women’s health & livelihood programs in Haiti. Yanvalou (yon-va-LOO) is a traditional Haitian rhythm and dance.

Inspired by Haiti’s rich cultural heritage and the indelible spirit of her people, Yanvalou Beach’s bright motifs are drawn from Haitian market scenes, mysticism, and abstract naturalist themes. The key colors in the collection are rich sienna and red tones, deep blues and greens, and classic black & white.

The collection has ten styles including reversible bikinis and one-pieces, coverups, pareos, and scarves. Seven unique prints were developed and all swimwear is reversible print and solid. Zephirin’s prints reflect Haiti’sdeeply mystical culture and include The Yanvalou Gods, Adam & Eve, and Guardian Eye. Pizaro and Ras Kimy’s works channel the vibrancy and bustle of Haitian daily life and Haiti’s strong connection to the land and nature. Pizaro’s prints include Birds of Paradise and Les Marchandes, and our Population print is by Ras Kimy.

The collection is available online at www.yanvalou.com and will be updated yearly with new prints and styles. The price point for the collection is $100-$200. Follow @YanvalouDesigns on Instagram and Facebook.

Yanvalou Designs Les Marchandes Yanvalou Designs Adam and Eve

ABOUT YANVALOU DESIGNS:  Yanvalou Designs was founded by Ben Wilson as a market-based approach to development challenges in Haiti. After 20 years in corporate development and finance, Ben came to Haiti to work in earthquake reconstruction. Inspired by the spirit of the Haitian people, the natural beauty of the country, and the depth of its culture, Ben set out to create a unique beachwear collection and a brand that showcases everything this beautiful country has to offer. Yanvalou Designs also invests in Haiti to build local operations and raise the global profile of the Haitian fashion industry.

Global brands, local tastes and a unique experience at Istanbul Shopping Fest

ISTANBUL CALLING
Think of a city that inspired bards and poets with its stunning beauty… a city that became the muse of story-tellers throughout history… Think of Istanbul…

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Once capital of the greatest empires, Istanbul is now about to be the capital of shopping in July 2016, offering a unique shopping experience with a vacation to remember through its unmatchable discounts. It’s not just the best time to visit the city to admire, but also the best time to shop.

Istanbul, 26th April 2016 – This year, glamorous city of Istanbul is hosting the 6th Istanbul Shopping Fest with an exquisite Istanbul experience. Between July 1st and 31st, Istanbul offers a vacation to remember with marvelous joys of shopping. Enjoy unmatchable discounts of up to 70% on global luxury brands during the day, and take in the unique cultural aura of this wondrous city during night time.

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Discover Istanbul in July

Istanbul has it all: over 8500 years of history, culture, and traditions; amazing landmarks, breathtaking views, divine delicacies, and superb shopping experience.

Istanbul means Topkapı Palace: home to the great Ottoman Sultans and Princesses… The Maiden’s Tower: with tales of eternal love… Hagia Sophia: one of the world’s greatest architectural beauties… The elegant mosques dominating the city’s skyline… Grand Bazaar: shopping heaven on earth… Bosphorus: the enchanting beauty indulging all your senses…

Istanbul, the only city to bring together the candid soul of Orient with Western dynamism, presents the opportunity for a brand new vacation experience. Go luxurious in one of Istanbul’s 120 shopping centers, enjoy endless lively streets like Bağdat Street, İstiklal Street and Nişantaşı, or hunt for authentic, handmade items by local designers and craftsmen in less touristic parts of town.

After a joyful day of shopping, watch the sun set over the Bosphorus finding tranquility, enjoying Turkish tea and “simit” in the nice summer breeze.

Delightful surprises…

Treat yourself like a sultan with the great opportunity to taste Ottoman imperial cuisine. The “Sugar Feast” falls on the first week of Istanbul Shopping Fest. Transform this shopping spree into a true feast with the mouth-watering Turkish dishes and desserts.

Whatever your wish, Istanbul has more… Mark July 1st and 31st on your calendar for a once in a lifetime experience: magnificent ceremonies, concerts, fashion shows, street parties, kids’ events, activities and promotions. Find out far more than you can imagine: Istanbul calling!

UBM to Acquire Business Journals Fashion Trade Shows

NEW YORK, April 22, 2016 /PRNewswire/ —

Combining Business Journals Shows with MAGIC, PROJECT, and Coterie Expands Premier Fashion Trade Show Company

Integration of Complementary Businesses will make Shopping the Market more Seamless and Efficient for Buyers and Brands

UBM plc (LSE: UBM-LN), the world’s leading business-to-business events organizer and marketing services organization, today announced that it has acquired Business Journals Incorporated (“BJI”).  BJI organizes leading fashion events in New York and Las Vegas featuring marquee properties such as Accessories The Show, FAME, Moda, Stitch, and MRKet, and publishes related trade magazines including MR and Accessories.  Through this acquisition, UBM expands its US fashion event portfolio, adding BJI’s brands to its MAGIC, PROJECT, Coterie, FN Platform, and other fashion events.

The integration of these two complementary businesses and hallmark fashion brands will make shopping the market more seamless and efficient for all. Additionally, the experience for buyers and brands at each show will be elevated as market dates, locations, and show configurations will be organized in ways that best serve market needs.

“Having BJI’s shows join Coterie, MAGIC, and Project within the same company provides the fashion industry with a comprehensive range of finely segmented shows to serve the needs of every fashion category.  Adding BJI allows us to be more responsive to our customers as we work to coordinate venues and dates, and organize show floors to make the process easier and more valuable for exhibitors and retailers,” said Scott Schulman, CEO, UBM Americas. “Moreover, as part of UBM, BJI becomes part of a global company that can help its customers expand internationally.”

Added Chris DeMoulin, Managing Director, Fashion, UBM Americas: “Having the greatest possible selection of brands brought together in one place and merchandised in a compelling way makes every retailer’s life easier, and helps the wholesale buying process.  We are really excited about the expanded possibilities for helping retail buyers be more efficient and find the best products for their stores. In doing so, we will be bringing exhibitors an even greater number of retailers who want to find and buy the best fashions.  Additionally, having media brands like MR and Accessories will help our markets stay informed and connected 365 days a year.”

Britton Jones, President & CEO of BJI, commented: “UBM Americas is the perfect home for BJI’s hallmark brands. The complementary nature of our portfolios and teams will undoubtedly create opportunities for growth and a better overall experience for our brands and retailers. I am excited by this union and confident that together we will  craft the future of events for the fashion industry. This is a great day for our customers, our industry and for BJI.”

All BJI brands and retailers will gain access to UBM’s digital wholesale marketplace for the fashion industry, Shop The Floor.

1. About UBM plc

UBM plc is a leading global marketing services and communications company, whose primary focus is events. We help businesses do business, bringing the world’s buyers and sellers together at events, online and in print. Our 5,100 staff in more than 20 countries are organised into specialist teams which serve commercial and professional communities, helping them to do business and their markets to work effectively and efficiently.  Running over 400 events per year, UBM is the second largest exhibitions organiser globally and the largest independent organiser in the US and China.

For more information, go to http://www.ubm.com; for UBM corporate news, follow us on Twitter at @UBM_plc and go to http://media.ubm.com/social for more UBM social media options.

2.  About UBM Americas

UBM Americas, a part of UBM plc, delivers events and marketing services in the fashion, technology, licensing, advanced manufacturing, automotive and powersports, healthcare, veterinary and pharmaceutical industries, among others.  Through a range of aligned interactive environments, both physical and digital, UBM Americas increases business effectiveness for customers and audiences through meaningful experiences, knowledge and connections. The division also includes UBM Brazil’s market leading events in construction, cargo transportation, logistics & international trade, and agricultural production; and UBM Mexico’s, construction, advanced manufacturing and hospitality services shows. For more information, visit: http://www.ubmamericas.com

Luxury Shoe Brand Perla Formentini Officially Launches In The U.S. With Debut Spring/Summer Collection

NEW YORK, April 20, 2016 /PRNewswire/ — Italian luxury shoe brand Perla Formentini (http://perlaformentini.com) announces the official launch of its brand in the United States with the release of its Spring/Summer 2016 collection. Styles from Spring will be available on the brand’s e-commerce site starting today, including luxurious loafers, ballerina flats, sandals, pumps, heels and more.

Perla Formentini Launches US Shoe Brand

Perla Formentini is a female led company and its design team is mostly made up of women. The brand is committed to producing luxury quality shoes at an affordable price for every occasion in a woman’s life. “We are so proud to be a company for women by women,” say founders Perla Formentini and Bianca Tse. “We lead such busy lives today, balancing family, work and leisure. We really want to design shoes that can fit our lifestyles, and are especially excited about the launch of our brand in the US.”

For Spring/Summer 2016, the Perla Formentini design team was inspired by the warmth of sunny days, the deep colors of the Mediterranean and bold architectural shapes and metallic palettes of the city.

Hero styles for the season include: Lia, a soft ballerina flat in bright and pastel hues; Calandra, a flat slingback sandal with geometric cutout details; Enrica, a flat gladiator inspired sandal with silver hardware detail; Ilara, a metallic criss-cross sandal with block heels; Ines, a colorblocked suede slide featuring block heels and Sonia, a bold suede stiletto heel with bold criss-cross details. Retail pricepoints for the new collection will range from$198 to $395.

About Perla Formentini
Perla Formentini shoes are crafted in Marche, Italy, a place where Italian sophistication meets a luxe, minimalist aesthetic. The brand is inspired by confident women who are uniquely stylish without sacrificing comfort along the way. Perla Formentini shoes are the timeless counterpoint to any look, whether you are commanding attention at the office or holding court at cocktail hour, striding down a city street or roaming the countryside. A range of bold, witty colors and of-the-moment shapes fulfill the many needs of the Perla woman: She is strong, intellectual, innovative, and unafraid of flaunting her femininity. http://perlaformentini.com